Electric vehicles provide an exciting and green alternative to traditional gas-powered cars, but being somewhat of a new phenomenon for car drivers, there are still some lingering deterrents holding back mass EV adoption. Many drivers are hesitant to switch because they worry EV’s are not supported by the same convenience and reliability of fueling that gas powered vehicles enjoy.
A user-friendly and reliable charging experience can enhance customer satisfaction and loyalty.
Businesses who offer convenient, and dependable EV charging stations may potentially attract a wealth of customers by addressing these concerns. Further, by providing a safe, comfortable experience, businesses can also reap the long-term benefit of customer loyalty. Let’s explore some possible areas of concern when charging EVs and how they can be addressed in order to improve the overall EV charging experience and make sure charging at your business stands out from the competition.
The Simple Answer: More Is More with EV Charger Installations
The best way to improve the EV driver experience is simply to have more charging stations available. According to experts at the Electric Vehicle Innovation Summit in Abu Dhabi, range anxiety is still one of the top concerns for current and prospective EV drivers. EV drivers need to be confident that they will be able to find a working charging station while they’re out, and this can’t be achieved without adding significantly more EVSE to the existing infrastructure.
The United States is in its early stages of a massive EV infrastructure rollout plan thanks to efforts like the Biden-Harris Administration’s NEVI program, which offers state funding for charging stations along interstate highways. Billions have been allocated from this program and rollout plans from all 50 states have been approved.
In the meantime, the number of available charging stations remains an issue. An op-ed piece in the LA times from earlier this year conveys that even in a state like California, which leads the nation in available EVSE, simply finding a charging station can be difficult. Adding more stations will make finding them easier and is absolutely necessary to improving the overall user experience.